The Growth of a Unique Grow System

It all started with a television show.

Jesse Jollie was transfixed by a NASA documentary he saw in 2014. The program portrayed high-pressure aeroponics (HPA) as the future of agriculture, citing rapid depletion of both fresh water supplies and arable land.

Besides what he learned during that hour, Jesse knew nothing about aeroponics. Growing plants surrounded by nothing but air? Seriously?

He craved these types of compelling subjects. Compulsive by nature, he dove into learning more.

His mind, long geared to the concepts of probabilities and ratios, soon found a lot to like.

Jesse discovered that HPA places strict controls on plants’ growth processes – for example, precisely managing the moisture and nutrients they receive, or adjusting light exposure to tweak intranodal spaces (gaps between branches).

By doing so, it eliminates the imprecisions of typical growing. Botany is broken down into math and elemental chemistry. The results are absolute values, both controllable and reproducible. Jesse’s mind leaped at the confirmation of certainty.

Now he had something to work with. He kept in mind that HPA had always been a tremendously expensive growing method. Being a habitual tinkerer, he set about to develop a low-cost, commercially-applicable grow system.

Jesse isn’t a horticulturist. His background covers auto sales, the mortgage business and, most recently, designing video slot machines using “artificial intelligence.”

Yet, the challenge of making a high-flying technology accessible to everyday people was irresistible. If HPA really is the future of agriculture, why not semi-automate the process so that average growers can use it?

Jesse dove in deeper. Some might say he became obsessed. He founded his aeroponics company, G3 Systems, in April 2016. After three years of research (and tinkering), his product hit the market in 2017. It's completely innovative design, coupled with greatly reduced cost, holds potential to revolutionize the industry.

Jesse is committed (obsessed?) to making aeroponics affordable and accessible. He’s growing his dream along with it. Maybe, just maybe, there’s a television show in there somewhere.